Sitel – George Uzunov (Regional Director for Eastern Europe)

За Sitel

Sitel Group is one of the largest customer experience companies in the world. With over 30 years of industry-leading experience, Sitel Group’s 75,000 associates service over 400 clients through its network of more than 150 offices in 27 countries.

Sitel collaborates with some of the best known global brands to help deliver outstanding customer experiences.

Sitel Bulgaria is one of the first multi-lingual contact centers in Bulgaria with more than 13 years of experience servicing more than

12 world brands and delivering excellent customer experience in 32 languages.

Nowadays, the company employs more than 1500 employees from its locations in Sofia, Dobrich and Varna.

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За Георги Узунов

George Uzunov has started his career in Sitel as a Site Director in 2008, with the responsibilities for the activities of Sitel Sofia with a team of 150 people. Shortly afterwards, he expanded Sitel’s operations in Serbia and few years later in 2012, he stepped in the position of Regional Director for Eastern Europe and Germany at that time. After reengineering Sitel EMEA operations, he took over expansion role for Sitel Eastern Europe with launching two additional centers in Belgrade, Serbia (2011) and in Varna, Bulgaria (2015). After this success, he took the management of Sitel Warsaw. 

For a period of 11 years, he also managed to create several additional centers based in Bulgaria, but serving the operations of the company globally. This is the so-called shared service center (SSC) – department concentrated in finance, accounting, business analysis, reporting, marketing and social media. 

Today, George Uzunov successfully manages more than 3800 people in Eastern Europe. During this not too long period, he managed to introduce and integrate good practices and to “automate” them to the specifics of each country and to the Eastern European market. George’s leadership positioned Sitel as innovative leader in BPO industry, with high level of focus over talent development and social responsibility in Eastern Europe.