{"id":3623,"date":"2017-10-31T14:05:19","date_gmt":"2017-10-31T14:05:19","guid":{"rendered":"https:\/\/tothetopinternational.com\/?page_id=3623"},"modified":"2017-11-13T14:54:33","modified_gmt":"2017-11-13T14:54:33","slug":"ebconsulting","status":"publish","type":"page","link":"http:\/\/tothetopinternational.com\/en\/ebconsulting\/","title":{"rendered":"Employer Brand Management Consulting"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_section-db349b75a99b455245e991d1c02ddc09\">\n.avia-section.av-av_section-db349b75a99b455245e991d1c02ddc09{\nbackground-repeat:no-repeat;\nbackground-image:url(http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/10\/pexels-photo-533189-1030x773.jpeg);\nbackground-position:50% 0%;\nbackground-attachment:scroll;\n}\n.avia-section.av-av_section-db349b75a99b455245e991d1c02ddc09 .av-section-color-overlay{\nopacity:0.8;\nbackground-color:#0c0c0c;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-av_section-db349b75a99b455245e991d1c02ddc09 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-full-stretch avia-bg-style-scroll av-section-color-overlay-active av-minimum-height av-minimum-height-100  container_wrap sidebar_right'  data-section-bg-repeat='stretch' data-av_minimum_height_pc='100'><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3623'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_full-826c1c0ca2001783299b013bb6b50dff\">\n.flex_column.av-av_one_full-826c1c0ca2001783299b013bb6b50dff{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-av_one_full-826c1c0ca2001783299b013bb6b50dff av_one_full  avia-builder-el-1  avia-builder-el-no-sibling  first flex_column_div av-zero-column-padding '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_headline_rotator-17e7959224bc783b9a915871a94c4bfd\">\n#top .av-rotator-container.av-av_headline_rotator-17e7959224bc783b9a915871a94c4bfd{\ntext-align:left;\nfont-size:100px;\ncolor:#ffffff;\nmargin:0 0 0 0;\n}\n#top .av-rotator-container.av-av_headline_rotator-17e7959224bc783b9a915871a94c4bfd .av-rotator-container-inner{\nfont-size:100px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av-rotator-container.av-av_headline_rotator-17e7959224bc783b9a915871a94c4bfd .av-rotator-container-inner{\nfont-size:50px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av-rotator-container.av-av_headline_rotator-17e7959224bc783b9a915871a94c4bfd .av-rotator-container-inner{\nfont-size:50px;\n}\n}\n<\/style>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-sub-av-av_headline_rotator-17e7959224bc783b9a915871a94c4bfd\">\n#top .av-rotator-container .av-rotator-text-single.av-av_rotator_item-5538bd6b331b15841aa5890799509850{\ncolor:#f2cc8a;\n}\n<\/style>\n<div  class='av-rotator-container av-rotation-container-left av-av_headline_rotator-17e7959224bc783b9a915871a94c4bfd  avia-builder-el-2  avia-builder-el-no-sibling ' data-interval='2' data-animation='1'><h1 class='av-rotator-container-inner'>EMPLOYER BRAND<br \/>\n<span class='av-rotator-text av-rotator-multiline-off'>\n<span class='av-rotator-text-single av-av_rotator_item-5538bd6b331b15841aa5890799509850 av-rotator-text-single-1'>Management Consulting<\/span>\n<\/span><\/h1><\/div><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div><div id='av_section_2'  class='avia-section av-av_section-43fa913dbbd7170bb5693496c11aa38b main_color avia-section-large avia-no-border-styling  avia-builder-el-3  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3623'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-6f8a5755a336e071dad0ba83a2ee12de\">\n#top .av-special-heading.av-av_heading-6f8a5755a336e071dad0ba83a2ee12de{\npadding-bottom:15px;\ncolor:#000000;\nfont-size:40px;\n}\nbody .av-special-heading.av-av_heading-6f8a5755a336e071dad0ba83a2ee12de .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-av_heading-6f8a5755a336e071dad0ba83a2ee12de .av-special-heading-tag{\nfont-size:40px;\n}\n.av-special-heading.av-av_heading-6f8a5755a336e071dad0ba83a2ee12de .special-heading-inner-border{\nborder-color:#000000;\n}\n.av-special-heading.av-av_heading-6f8a5755a336e071dad0ba83a2ee12de .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-6f8a5755a336e071dad0ba83a2ee12de av-special-heading-h1 custom-color-heading blockquote modern-quote  avia-builder-el-4  el_before_av_hr  avia-builder-el-first  av-inherit-size'><h1 class='av-special-heading-tag'  itemprop=\"headline\"  >The process:<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-fe7ea066d7db16e4cb97982272ef9663\">\n#top .hr.av-av_hr-fe7ea066d7db16e4cb97982272ef9663{\nmargin-top:10px;\nmargin-bottom:10px;\n}\n.hr.av-av_hr-fe7ea066d7db16e4cb97982272ef9663 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class='avia_textblock'  itemprop=\"text\" ><p><strong>\u2714 Initial meeting.<\/strong> This is where we try to understand your <strong>needs<\/strong> and why you want to run employer brand management project.<\/p>\n<p><strong>\u2714\u00a0<\/strong>Structuring a proposal<\/p>\n<p><strong>\u2714<\/strong> Negotiating and signing a contract<\/p>\n<p><strong>\u2714\u00a0<\/strong>Kick off with project leaders<\/p>\n<p><strong>\u2714<\/strong>\u00a0Kick off meeting with <strong>project leaders<\/strong><\/p>\n<p><strong>\u2714<\/strong> Access to initial documentation (employee surveys, previous employee focus group results, exit interview reports, turnover reports, customer market research reports, organisation chart, HR organisation chart, etc.)<\/p>\n<p><strong>\u2714 Analysing<\/strong> the documents, company website, competitor websites, job boards, recruitment advertising, etc.<\/p>\n<p><strong>\u2714<\/strong> Running one-to-one meetings, focus groups<\/p>\n<p><strong>\u2714<\/strong> <strong>Interim report<\/strong><\/p>\n<p><strong>\u2714<\/strong> Workshop to define the target employee characteristics and <strong>developing EVP\u00a0<\/strong><\/p>\n<p><strong>\u2714<\/strong> Refining <strong>the target profile and EVP<\/strong><\/p>\n<p><strong>\u2714<\/strong> Preparing agency brief<\/p>\n<p><strong>\u2714\u00a0<\/strong>Deciding the main <strong>positioning and employer brand motto<\/strong><\/p>\n<p><strong>\u2714<\/strong> Preparing the <strong>final report<\/strong> with suggestions<\/p>\n<p><strong>\u2714<\/strong>\u00a0Implementing the EVP and main positioning (promise) into all HR processes and procedures<\/p>\n<p><strong>\u2714<\/strong> Measuring the outcomes<\/p>\n<p><strong>\u2714\u00a0<\/strong>Developing the person\/people who will manage the employer brand<\/p>\n<p><strong>\u2714<\/strong> Happy End!<\/p>\n<\/div><\/section><\/div>\n\n<\/div><\/div><\/div><!-- close content main div 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itemprop=\"image\" ><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"180\" src=\"http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-4-180x180.jpg\" class=\"attachment-square size-square\" alt=\"\" srcset=\"http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-4-180x180.jpg 180w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-4-450x450.jpg 450w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-4-100x100.jpg 100w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-4-80x80.jpg 80w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-4-300x300.jpg 300w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-4-36x36.jpg 36w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-4.jpg 600w\" sizes=\"auto, (max-width: 180px) 100vw, 180px\" \/><\/div><div class='avia-testimonial-content '><div class='avia-testimonial-markup-entry-content'  itemprop=\"text\" ><p>Nulla consequat massa quis enim. Donec pede justo, frinnec, vulputate eget, arcu. In enim juerdiet a, venenatis vitae, justo.<\/p>\n<\/div><\/div><div class=\"avia-testimonial-meta\"><div class=\"avia-testimonial-arrow-wrap\"><div class=\"avia-arrow\"><\/div><\/div><div class='avia-testimonial-meta-mini'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><strong  class='avia-testimonial-name'  itemprop=\"name\" >Martha M. Masters<\/strong><span  class='avia-testimonial-subtitle '  itemprop=\"jobTitle\" >Marketing<\/span><span class='hidden avia-testimonial-markup-link'  itemprop=\"url\" >https:\/\/www.wikipedia.com<\/span><span class=\"avia-testimonial-subtitle-sep\">&ndash;<\/span><a class='aviablank avia-testimonial-link' href='https:\/\/www.wikipedia.com' rel=\u2019noopener noreferrer\u2019>WikiTravel<\/a><\/div><\/div><\/div><\/div>\n<div class='avia-testimonial av-av_testimonial_single-6c3898a2799c3e78a0905c22c8cb56b8 avia-testimonial-row-1 avia-last-testimonial flex_column no_margin av_one_half'><div class='avia-testimonial_inner'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-testimonial-image'  itemprop=\"image\" ><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"180\" src=\"http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-2-180x180.jpg\" class=\"attachment-square size-square\" alt=\"\" srcset=\"http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-2-180x180.jpg 180w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-2-450x450.jpg 450w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-2-100x100.jpg 100w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-2-80x80.jpg 80w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-2-300x300.jpg 300w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-2-36x36.jpg 36w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-2.jpg 600w\" sizes=\"auto, (max-width: 180px) 100vw, 180px\" \/><\/div><div class='avia-testimonial-content '><div class='avia-testimonial-markup-entry-content'  itemprop=\"text\" ><p>In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus.<\/p>\n<\/div><\/div><div class=\"avia-testimonial-meta\"><div class=\"avia-testimonial-arrow-wrap\"><div class=\"avia-arrow\"><\/div><\/div><div class='avia-testimonial-meta-mini'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><strong  class='avia-testimonial-name'  itemprop=\"name\" >Anna Vandana<\/strong><span  class='avia-testimonial-subtitle '  itemprop=\"jobTitle\" >CEO<\/span><span class='hidden avia-testimonial-markup-link'  itemprop=\"url\" >https:\/\/www.wikipedia.com<\/span><span class=\"avia-testimonial-subtitle-sep\">&ndash;<\/span><a class='aviablank avia-testimonial-link' href='https:\/\/www.wikipedia.com' rel=\u2019noopener noreferrer\u2019>Media Wiki<\/a><\/div><\/div><\/div><\/div><\/section>\n<section class=\"avia-testimonial-row\"><div class='avia-testimonial av-av_testimonial_single-dfec007c12ee75271553470caba918de avia-testimonial-row-2 avia-first-testimonial flex_column no_margin av_one_half'><div class='avia-testimonial_inner'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-testimonial-image'  itemprop=\"image\" ><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"180\" src=\"http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-3-180x180.jpg\" class=\"attachment-square size-square\" alt=\"\" srcset=\"http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-3-180x180.jpg 180w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-3-450x450.jpg 450w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-3-100x100.jpg 100w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-3-80x80.jpg 80w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-3-300x300.jpg 300w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-3-36x36.jpg 36w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-3.jpg 600w\" sizes=\"auto, (max-width: 180px) 100vw, 180px\" \/><\/div><div class='avia-testimonial-content '><div class='avia-testimonial-markup-entry-content'  itemprop=\"text\" ><p>Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu.<\/p>\n<\/div><\/div><div class=\"avia-testimonial-meta\"><div class=\"avia-testimonial-arrow-wrap\"><div class=\"avia-arrow\"><\/div><\/div><div class='avia-testimonial-meta-mini'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><strong  class='avia-testimonial-name'  itemprop=\"name\" >Maxi Milli<\/strong><span  class='avia-testimonial-subtitle '  itemprop=\"jobTitle\" >Public Relations<\/span><span class='hidden avia-testimonial-markup-link'  itemprop=\"url\" >https:\/\/www.wikipedia.com<\/span><span class=\"avia-testimonial-subtitle-sep\">&ndash;<\/span><a class='aviablank avia-testimonial-link' href='https:\/\/www.wikipedia.com' rel=\u2019noopener noreferrer\u2019>Max Mobilcom<\/a><\/div><\/div><\/div><\/div>\n<div class='avia-testimonial av-av_testimonial_single-9f69514717b15f3e1171d2a21e61735e avia-testimonial-row-2 avia-last-testimonial flex_column no_margin av_one_half'><div class='avia-testimonial_inner'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-testimonial-image'  itemprop=\"image\" ><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"180\" src=\"http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-1-180x180.jpg\" class=\"attachment-square size-square\" alt=\"\" srcset=\"http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-1-180x180.jpg 180w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-1-450x450.jpg 450w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-1-100x100.jpg 100w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-1-80x80.jpg 80w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-1-300x300.jpg 300w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-1-36x36.jpg 36w, http:\/\/tothetopinternational.com\/wp-content\/uploads\/2017\/02\/people-1.jpg 600w\" sizes=\"auto, (max-width: 180px) 100vw, 180px\" \/><\/div><div class='avia-testimonial-content '><div class='avia-testimonial-markup-entry-content'  itemprop=\"text\" ><p>In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus.<\/p>\n<\/div><\/div><div class=\"avia-testimonial-meta\"><div class=\"avia-testimonial-arrow-wrap\"><div class=\"avia-arrow\"><\/div><\/div><div class='avia-testimonial-meta-mini'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><strong  class='avia-testimonial-name'  itemprop=\"name\" >Dr. Dosist<\/strong><span  class='avia-testimonial-subtitle '  itemprop=\"jobTitle\" >Dean of Medicine<\/span><span class='hidden avia-testimonial-markup-link'  itemprop=\"url\" >https:\/\/www.wikipedia.com<\/span><span class=\"avia-testimonial-subtitle-sep\">&ndash;<\/span><a class='aviablank avia-testimonial-link' href='https:\/\/www.wikipedia.com' rel=\u2019noopener noreferrer\u2019>Doom Inc<\/a><\/div><\/div><\/div><\/div><\/section>\n<\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_4'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3623'><div class='entry-content-wrapper clearfix'>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"class_list":["post-3623","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/tothetopinternational.com\/en\/wp-json\/wp\/v2\/pages\/3623","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/tothetopinternational.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/tothetopinternational.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/tothetopinternational.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/tothetopinternational.com\/en\/wp-json\/wp\/v2\/comments?post=3623"}],"version-history":[{"count":0,"href":"http:\/\/tothetopinternational.com\/en\/wp-json\/wp\/v2\/pages\/3623\/revisions"}],"wp:attachment":[{"href":"http:\/\/tothetopinternational.com\/en\/wp-json\/wp\/v2\/media?parent=3623"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}